Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners

BSBPRO401 Mapping and Delivery Guide
Develop product knowledge

Version 1.0
Issue Date: May 2024


Qualification -
Unit of Competency BSBPRO401 - Develop product knowledge
Description
Employability Skills
Learning Outcomes and Application This unit describes the skills and knowledge required to develop product knowledge in preparation for the sales process.It applies to individuals who need to solve a defined range of unpredictable problems, analyse and evaluate information from a variety of sources and who may provide leadership and guidance to others with some limited responsibility for the output of others.No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication.
Duration and Setting X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting.
Prerequisites/co-requisites
Competency Field
Development and validation strategy and guide for assessors and learners Student Learning Resources Handouts
Activities 		Slides
PPT 		Assessment 1 Assessment 2 Assessment 3 Assessment 4
Elements of Competency Performance Criteria              
Element: Acquire knowledge of products in a specified area
  • Identify information sources about products in a specified area and evaluate them for reliability and validity
  • Identify product purpose/s and use/s
  • Identify key features of the product/s
  • Identify product strengths and weaknesses
  • Articulate guarantees and warranties and identify service support details
       
Element: Convert product knowledge into benefits
  • Identify features of the product which have potential buyer appeal
  • Present features of the product which have buyer appeal as benefits to the buyer
  • Present product benefits within the context of organisational requirements and legislation
       
Element: Evaluate competitors’ products
  • Use a range of information sources to identify competitors’ products
  • Compare features, benefits, strengths and weaknesses of competitors’ products with own products
  • Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer
       
Element: Evaluate competitors’ products
  • Use a range of information sources to identify competitors’ products
  • Compare features, benefits, strengths and weaknesses of competitors’ products with own products
  • Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer
       


Evidence Required

List the assessment methods to be used and the context and resources required for assessment. Copy and paste the relevant sections from the evidence guide below and then re-write these in plain English.

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Acquire knowledge of products in a specified area

1.1 Identify information sources about products in a specified area and evaluate them for reliability and validity

1.2 Identify product purpose/s and use/s

1.3 Identify key features of the product/s

1.4 Identify product strengths and weaknesses

1.5 Articulate guarantees and warranties and identify service support details

2. Convert product knowledge into benefits

2.1 Identify features of the product which have potential buyer appeal

2.2 Present features of the product which have buyer appeal as benefits to the buyer

2.3 Present product benefits within the context of organisational requirements and legislation

3. Evaluate competitors’ products

3.1 Use a range of information sources to identify competitors’ products

3.2 Compare features, benefits, strengths and weaknesses of competitors’ products with own products

3.3 Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer

Submission Requirements

List each assessment task's title, type (eg project, observation/demonstration, essay, assignment, checklist) and due date here

Assessment task 1: [title]      Due date:

(add new lines for each of the assessment tasks)

Assessment Tasks

Copy and paste from the following data to produce each assessment task. Write these in plain English and spell out how, when and where the task is to be carried out, under what conditions, and what resources are needed. Include guidelines about how well the candidate has to perform a task for it to be judged satisfactory.

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Acquire knowledge of products in a specified area

1.1 Identify information sources about products in a specified area and evaluate them for reliability and validity

1.2 Identify product purpose/s and use/s

1.3 Identify key features of the product/s

1.4 Identify product strengths and weaknesses

1.5 Articulate guarantees and warranties and identify service support details

2. Convert product knowledge into benefits

2.1 Identify features of the product which have potential buyer appeal

2.2 Present features of the product which have buyer appeal as benefits to the buyer

2.3 Present product benefits within the context of organisational requirements and legislation

3. Evaluate competitors’ products

3.1 Use a range of information sources to identify competitors’ products

3.2 Compare features, benefits, strengths and weaknesses of competitors’ products with own products

3.3 Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer

Copy and paste from the following performance criteria to create an observation checklist for each task. When you have finished writing your assessment tool every one of these must have been addressed, preferably several times in a variety of contexts. To ensure this occurs download the assessment matrix for the unit; enter each assessment task as a column header and place check marks against each performance criteria that task addresses.

Observation Checklist

Tasks to be observed according to workplace/college/TAFE policy and procedures, relevant legislation and Codes of Practice Yes No Comments/feedback
Identify information sources about products in a specified area and evaluate them for reliability and validity 
Identify product purpose/s and use/s 
Identify key features of the product/s 
Identify product strengths and weaknesses 
Articulate guarantees and warranties and identify service support details 
Identify features of the product which have potential buyer appeal 
Present features of the product which have buyer appeal as benefits to the buyer 
Present product benefits within the context of organisational requirements and legislation 
Use a range of information sources to identify competitors’ products 
Compare features, benefits, strengths and weaknesses of competitors’ products with own products 
Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer 
Use a range of information sources to identify competitors’ products 
Compare features, benefits, strengths and weaknesses of competitors’ products with own products 
Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer 

Forms

Assessment Cover Sheet

BSBPRO401 - Develop product knowledge
Assessment task 1: [title]

Student name:

Student ID:

I declare that the assessment tasks submitted for this unit are my own work.

Student signature:

Result: Competent Not yet competent

Feedback to student

 

 

 

 

 

 

 

 

Assessor name:

Signature:

Date:

Assessment Record Sheet

BSBPRO401 - Develop product knowledge

Student name:

Student ID:

Assessment task 1: [title] Result: Competent Not yet competent

(add lines for each task)

Feedback to student:

 

 

 

 

 

 

 

 

Overall assessment result: Competent Not yet competent

Assessor name:

Signature:

Date:

Student signature:

Date: